Meet the Team
Hospitality Sales & Marketing
Bill Linehan, Chief Marketing Officer for Richfield & Sceptre Hospitality
Bill’s career spans over 20 years in the hospitality industry. His areas of expertise include brand leadership, brand strategy, marketing, sales management, strategic planning, and new business development. Bill previously served as Managing Director of New Business Development for Hodges Ward Elliott, Inc., a premier hotel brokerage and investment banking firm. Throughout his career, Bill has held several senior-level positions including Principal and Executive Vice President of The North Point Group; Vice President of Global Marketing and New Business Development for IHG; and Global Vice President of Marketing and Strategic Development Partnerships for Starwood Hotels and Resorts Worldwide. Bill holds an International Executive Masters of Business Administration degree from Lancaster University in England and a Bachelor of Science degree from Johnson & Wales University.
Tom Clearwater, Senior Vice President, Sales
Tom Clearwater is Senior Vice President of Sales and oversees all aspects of property-level sales for the Richfield portfolio. In addition, Mr. Clearwater develops and oversees execution of the sales strategies for all properties to exceed fair market share and executes against each hotel’s positioning strategy. Prior to joining Richfield, Mr. Clearwater served as vice president of sales and special events for the Hard Rock Hotel & Casino in Las Vegas, Nevada. Previously, he was vice president of hospitality finance for GE Capital – Franchise Finance. He is a former vice president of sales & marketing for Starwood Hotels & Resorts, where he was responsible for managing the sales and revenue management functions for their hotels in the Southwest market. He holds a Bachelor of Arts degree in Business Administration from Ohio Northern University.
Will Loughran, Vice President of Revenue Management and eCommerce
Will Loughran is Vice President of Revenue Management & eCommerce for Sceptre Hospitality Resources. In this capacity he leads the revenue management and eCommerce discipline on behalf of Sceptre and properties within the Richfield Hospitality portfolio of hotels. He is responsible for the revenue management discipline and related staff throughout the organization where he oversees all related activities and eCommerce strategies that balance financial objectives to maximize total revenues at each property. Mr. Loughran and his team are accountable for leading pricing, positioning and inventory of all hotels along with necessary processes associated with demand, revenue, inventory, forecasting and opportunity analysis.
A hotel veteran, Mr. Loughran has held top-line sales, operations, revenue, positioning and strategic leadership positions. With 17 years at Marriott and five years at Sage Hospitality, he has delivered excellent results and leadership. He has a proven track record of transforming sales and revenue cultures, and his unique ability to recognize and create opportunities deliver results in hotel and company performance. In previous roles with Marriott International and various properties throughout the country, Mr. Loughran’s experience includes leading cluster teams, creation of the First Market Sales Organizations for Marriott, and a range of property-level sales, marketing and revenue management responsibilities.
He serves in several hospitality professional organizations such as HSMAI, and he holds an MBA from Tulane University with an undergraduate degree from Colorado State University.
Mona Ingram, Vice President, Sceptre Hospitality Resources
Mona joined Sceptre Hospitality Resources in 2007 in the role of Vice President. Her expertise includes reservation and distribution technology, interactive web marketing, social media, revenue management, customer relationship management and strategic applications in generating revenue growth and profitability for independent hoteliers. Mona has held a distinguished career in hospitality sales and marketing, technology, and the opening of luxury international and domestic properties for Four Seasons Hotels, Fairmont Hotels, Adam's Mark, and independent resorts. Mona has received numerous awards throughout her career, including the Pegasus Leadership Award for her sales leadership, and the Fairmont Hotels and Resorts' Director of Sales of the Year for continuous outstanding revenue achievement. She had participated in various professional organizations and was a Past President of the Dallas HSMAI and was on the Dallas Tourism Council Board. She earned a Bachelor of Business Administration with Honors in Finance and Marketing at the University of Singapore.